Members' News

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SWEDEN: Starting 16 October, Arlanda Express has launched a new “Early Bird” ticket, whereby passengers will only pay SEK 195 one-way for tickets purchased at least seven days in advance.

The new Early Bird ticket can be purchased on the Arlanda Express website up to 7 days before the date of travel, and represents a discount of over 30% on the standard full fare. Adults may be accompanied by up to four children aged 0-17 free of charge.

The introduction of the new Early Bird ticket is in response to extensive customer feedback on how they use the Arlanda Express. “Stockholm is a city with a high number of single households, and customers told us that they often travel on their own. We wanted to offer these adults travelling on their own an affordable alternative” says Per Thorstenson, CEO of Arlanda Express.

At the same time, Arlanda Express is retaining its campaign tickets that offer discounts to people travelling together. The fare is SEK 350 for a group of two people, SEK 450 for three people and SEK 550 for four people travelling between Thursdays and Sundays.

As part of the simplification of the product offering, the existing 90/30/14 day Early Bird tickets, 6 hour ticket, student ticket, and 50-trip travelcard will be discontinued. The price of a standard journey will increase by SEK 15. Up to four children aged 0–17 accompanied by an adult may continue to travel free of charge.

“We offer industry-leading punctuality and service. This simplified offering makes it easier for more people to travel with us,” says Per Thorstenson, CEO of Arlanda Express.

The complete new price list can be found here: https://www.arlandaexpress.se/priser.aspx

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Aeroexpress

RUSSIA: Moscow airports' express rail service Aeroexpress will introduce several new fares and upgrade the existing ones before the end of autumn.

One of the new fares offered to passengers is a "Roundtrip" ticket, which includes two rides on the train for RUB 850, regardless of the way of purchase. Previously similar ticket cost RUB 1,000 when purchased from ticket offices and ticket vending machines.

The roundtrip ticket is valid for 30 days and includes two rides in a standard carriage on any of the Aeroexpress routes. From 16 October passengers can buy this ticket from ticket offices, ticket vending machines, online and via the app for the same price.

“We have been constantly analyzing the existing fares and try to offer our passengers the most attractive options. “Roundtrip” tickets are in the highest demand, but their price was different depending on whether they were purchased from a ticket office or online. We decided to upgrade this fare and unify the price, thus making it much more beneficial than a taxi ride. On average, one taxi ride from a rail terminal to the airport during daytime costs 650 to 2,000 roubles one way. Our passengers will be able to make two rides at a lower cost,” said Alina Bisembaeva, CEO of Aeroexpress.

In November, Aeroexpress is also going to introduce a completely new special offer for two passengers travelling together. This pair fare will be available at ticket offices and company’s employees at the Aeroexpress terminals, as well as via the company’s website and app.

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Flytoget

NORWAY: Monday 8 October 2018 marks the 20th anniversary for both Oslo Airport Gardermoen and Flytoget Oslo Airport Express. CEO Philipp Engedal is optimistic about the company’s future and looks forward to celebrating the anniversary with both customers and employees.

“We are celebrating 20 years of proud history and great results and it is very rewarding to conclude that we are stronger than ever. In 2018 Flytoget will see an all-time high in terms of both passengers and turnover we have a stable customer satisfaction of 97%. We have 312 wonderful employees and over 100 million travelers to thank for these results”, says Engedal.

Since the beginning Flytoget has generated more than 1,5 billion NOK in dividends to the state of Norway, contributed to the fact that over 70% uses public transport to and from Oslo Airport, and has won numerous awards for their outstanding level of service mindedness.

“In 2019 we get our brand-new Airport Express Trains, and I must say I look forward to the next 20 years with my dedicated and enthusiastic group of employees,” concludes Engedal.

To mark the occasion Flytoget will serve coffee, breakfast and cupcakes to their passengers travelling on Monday.

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SOUTH AFRICA: This month Gautrain celebrates 100 months of operation, having transported in excess of 86 million train passengers, as well as 25 million bus passengers to date.

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NS Market Share 2018

Leading passenger transport and operations consultancy North Star, has released its sixth annual Global Air-Rail Market Share Report. The report evaluates a sample of worldwide Market Share trends of rail connections to airports.

North Star assessed a combined 50 million air-rail passenger journeys, which occurred during 2017, from a sample of air-rail operators in Australia, South Africa, Malaysia, China, the United Kingdom, France, Austria, Russia and other locations.

Market share is calculated as the percentage of airport passengers that use each rail service to travel to and/or from the airport and the city centre. Passenger numbers used, exclude airport transit passengers and staff. The market share index sums the collective change in market share on the year-by-year basis, adding it to a baseline figure of 100.

Whilst acknowledging the vast worldwide patronage that continues to use air-rail connections, North Star’s Managing Director Richard Brown recognised the ongoing headwinds facing the industry. Mr Brown reported that for the second consecutive year, North Star’s analysed Market Share index reduced.

“The industry continues to experience increased competition from ride share and car-hailing competitors”, reported Mr Brown. “Like many established industries, Air-Rail has been confronted with disruption. On the other hand, our sample operators reported that ongoing road congestion to and from airports remains a compelling reason why passengers choose rail as their preferred transport mode.”

Reflecting on North Star’s sixth report, Mr Brown observed the findings on marketing and fare promotions.

“The long-term data indicates the persuasive evidence that investment in marketing supports Market Share growth”, he said. “And interestingly, a number of our operators have been successful in moving the Market Share dial via fare discounts and promotions. We are seeing a range of exciting approaches to marketing and fare pricing from many of our sample operators”.

Sydney Airport Link’s Chief Executive Tim Anderson, who oversees 9 million annual air-rail passenger journeys to Australia’s gateway airport commended on North Star’s report. “It’s very enlightening to read the study and understand what is occurring around the globe. Geographically we are very diverse, but there are many similar challenges and opportunities that we all confront. This report gives us a common bond and communication avenue to expand our businesses.”

From South Africa, Gautrain’s Senior Executive Manager of Communications and Marketing Dr Barbara Jensen echoed a similar response: “It is not only valuable to have an insight into global trends, but it is also valuable to see how Gautrain rates amongst other air rail providers. In addition, the report provides a scientifically sound yet practical review on air rail market share. Definitely a valuable initiative to partner with.”

KLIA Ekspres’ Chief Executive Noormah Mohd Noor added, “The challenges facing us in Kuala Lumpur are similar to those faced by air-rail operators worldwide. However, the initiatives and creative solutions by each operator is different. We strongly believe that we can help one another. The Market Intelligence Report allows this sharing of knowledge, which is what we like and see as the biggest benefit of participating in this report”.

The participants will discuss the report in more detail in London at the Global AirRail London Conference taking place on 27-29 November 2018.

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